ABOUT SIM LUXX
About Us
The Story
Behind Sim Luxx
The Sim Luxx story
Founded by Connor Hughes, Sim Luxx brings together racing simulation equipment and the specialist knowledge around it. The company grew from a clear gap: there was no single destination combining simulator products with the expertise-driven services to match.
Today, our work includes F1 simulator and show car rental for corporate events, exhibitions and brand activations. The connection between real motorsport and simulation remains at the centre of how we work.
Our Purpose
We are dedicated to delivering world class racing simulation to individuals and organizations across the globe.
THE SIM LUXX APPROACH
Behind The Experience
Our work brings together racing hardware, practical preparation and the people taking part. For our rental projects, that includes planning, branding, delivery, installation and support at the event.
It is a hands-on extension of the motorsport and simulation experience behind Sim Luxx.
Our Founder
Connor Hughes
Founder, Sim Luxx
Connor began racing at a young age and has spent more than 15 years in motorsport and racing simulation. His work has included F1 drivers and hundreds of professional racing drivers.
That background gave him a close view of the opportunities and challenges within racing simulation. Sim Luxx was founded to bring specialist products and the expertise around them into one place.